This year more customers than ever will use their smartphones to find products and research prices before completing a sale. In fact, 42% of shoppers plan to buy gifts for…
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Mobile internet usage has worked its way into the daily life of smartphone users, allowing consumers to access information and buy products on the move. However, despite 51.2% of web…
With the increased use of bots, voice assistants and AI in businesses, conversational marketing is a hot topic. However, you may find yourself asking what is conversational marketing? Conversational Marketing…
In our digital world, customers have more information at their fingertips than ever before. So, it isn’t surprising to find that the brands that take time to curate meaningful relationships…